Global Identities

Design/DevelopContent MgmtE-CommerceSocial MediaAnalyticsGraphics/ImagesMaintenanceHosting
 Website Design & Development 

From concept to implementation, we listen to clients and work with them to develop their online presence. Our web design & development teams produce more than just a great looking websites, we produce effective business and communication tools. A business website should be able to reach out to their current customers, attract new customers, assist in sales and keep expenses to a minimum.

We have created a number of both custom and open source options and can provide scalable solutions for every budget regardless of whether you’re at enterprise status or just starting out online. Our emphasis on strategy ensures that our creativity will reinforce, not contradict, your other marketing and branding efforts.

We look and continuously evaluate the design from a users perspective, focusing on perfecting flawless navigation and making sure the site is as intuitive as possible. A website should be easy and enjoyable for users so they will use it and keep visiting.

 Content Management Systems 

Early Content Management Systems were designed to simplify complex code and cumbersome website development. It allowed for the centralization of data, editing, publishing and modification from a central file location.

Newer and more sophisticated content management systems have been introduced and evolved as bundled or stand alone applications which create, manage, store, and deploy immediately or as a time event content on a web page. Content includes text, graphics, images, video, audio and sophisticated programmed code.

 E-Commerce Solutions 

We have the expertise to make selling online simple. Our solutions are tailored to fit your need: single item sales, service sales or high volume, diverse varieties with multi-level discounts – we take even the most complex situations and produce easy to manage solutions. Shopping cart implementation utilizing single or multiple payment options is precisely configured to guarantee your users a pleasant online buying experience.

E-commerce website or page design and layout can have a huge impact on sales because of usability, in addition to just the importance of making a good first impression with new visitors. A well-designed e-commerce site will provide the user with a much more pleasant experience and will make it easier for them to browse, search, and complete the checkout process. Product photography is equally important to the look of an e-commerce website as the layout and graphic design.

There are numerous features and functions that are available to customize your store as well as administrative and reporting tools for managing and measuring the success of your online sales.

 Social Media Development & Marketing 

Facebook, Twitter, MySpace, Tumblr, Pinterest, Google+, YouTube, Foursquare, Instagram, LinkedIn, and Digg.
These are all examples of social media, and once you hear these words, you can probably add at least another few names to the list.

What is social media and why is it important?

Social Media has been defined as: the means of interactions among people in which they create, share, and exchange information and ideas in virtual communities and networks.

Social media differentiates from traditional/industrial media in many aspects such as quality, reach, frequency, usability, immediacy and permanence. Early on, shunned by businesses, social media has gained momentum and power all due to the explosion into personal networking on a grand public scale. It has become an extremely important part of online marketing of business. Many businesses have found that if they could successfully integrate social media and networks into their site, it was especially beneficial because nowadays, people will spread what they love on these sites, and what a dynamic marketing force it has become.

 Site Analytics, Search Engine Optimization & Marketing 

Web Analytics is an excellent tool to help analyze the effectiveness of a web site. We provide clients with the reports and tools and help them understand what each piece of the data collected measures. Web traffic is important, but it is hardly the entire picture. A comprehensive analytic tool can help to display the user’s behavior once they have landed on your website. This includes what drove them to your site, what drove them to complete an online purchase and what drove them to complete the contact sheet. Key data is available to help evaluate what steps of improvement should be taken to better performance.

Global Identities builds all sites with sound Search Engine Optimization techniques and structure. We go out of our way to increase relevance and visibility and remove barriers to the indexing activities of search engines. Everyone wants to have a great site – but what good is it if no one sees it? Promoting your site and improving its’ ranking in the search engine listing is a prime objective of Global Identities. We use proven methods and stay current with the best tools to aid us in improving your overall standings.

 Graphics Creation & Imagery Enhancement 

From concept to implementation, we listen to clients and work with them to develop their online presence. Our web design & development teams produce more than just a great looking websites, we produce effective business and communication tools. A business needs to reach out to their current customers, entice new customers to visit, assist in sales and keep expenses to a minimum.

 Overall Site & Content Maintenance 

From concept to implementation, we listen to clients and work with them to develop their online presence. Our web design & development teams produce more than just a great looking websites, we produce effective business and communication tools. A business needs to reach out to their current customers, entice new customers to visit, assist in sales and keep expenses to a minimum.

 Server Hosting & Domain Name Management 

Our web hosting is dependable and reliable. It is our goal to match your requirements with the right environment. Some clients fit nicely into affordable shared solutions, other clients require a sole dedicated and managed server and then others float exclusively in the cloud. Our primary goal is to offer our clients the right solution, protect their data and provide consistent and reliable service.

We offer personal assistance setting up email, accessing your account, scheduling routine backups and more. Our accounts are scalable with your needs. As your requirements grow no need for concern as we are already prepared